From SuperCoins to Super Speed: Flipkart's GOAT Sale Powers India's Next Shopping Wave: Begins 12th July

 

Flipkart, India’s homegrown e-commerce marketplace, today announced the return of its highly anticipated GOAT (Greatest of All Time) Sale, scheduled to run from July 12 to 17, 2025. Flipkart Plus members will receive early access starting July 11. Designed to deliver unmatched value and convenience, the sale brings exciting deals, enhanced exchange options, and extensive bank offers – with no paid memberships required. On July 11, Flipkart will roll out category-specific access passes and ‘Early Bird’ deals for high-demand segments like smartphones, large appliances, and fashion. Flipkart Plus members will also get access to great deals, reward multipliers, and early access to special offers. Customers can maximise savings through SuperCoins, prepaid/UPI bonuses, and up to 10% instant deals via partner banks, including Axis Bank, HDFC Bank, and IDFC First Bank, with flexible EMI options.

 

From SuperCoins to Super Speed: Flipkart's GOAT Sale Powers India's Next Shopping Wave: Begins 12th July

Pratik Shetty, Senior Director, Marketing and Media at Flipkart, said, “The GOAT Sale 2025 reflects Flipkart’s customer-first mindset – delivering smart, affordable, and personalized shopping at scale. With innovations like live commerce, voice search, and seamless exchange, we’re simplifying discovery and decision-making across categories. This edition offers our widest selection yet, backed by curated deals like the GOAT Top 50, no-cost EMIs, SuperCoins offers, and expanded bank offers. We’re also rolling out several firsts: from hyperlocal delivery and creator-led formats to gamified experiences that deepen engagement. At its core, GOAT 2025 is more than a sale – it’s a strategic moment connecting millions of shoppers with MSMEs, emerging brands, and regional sellers. It’s built for how India shops today – and where it’s headed next.”

Flipkart is also connecting with people across India through an interesting ‘Flippin Amazin’ campaign, which uses humour and tech to create a disruptive, consumer-first experience that reimagines the shopping journey. Central to this campaign is a WhatsApp chatbot that enables customers to connect with Flipkart to access the best shopping deals.

What can customers expect from the GOAT 2025 sale?

Innovation-led, enhanced on-app experience
This year’s GOAT Sale is centered around making shopping smarter, faster, and more personalized:

  1. 7 hours of live interactions daily are keeping users engaged and informed during the intrigue period

  2. Notably, 90% of users who joined live sessions revisited the same category, showing strong interest and conversion potential.

  1. Tick Tock Deals (hourly flash deals)

  2. Coupon Unlocks and Treasure Hunts on the app

  1. 1-day metro delivery

  2. 10-minute delivery via Flipkart Minutes

  3. Video assistance and a dedicated support line for post-purchase care

Great deals across every category

  1. Axis Bank Credit Cards (EMI and Non-EMI Transactions), Flipkart Axis Bank Credit Card EMI Transactions and IDFC First Bank (Credit Card Non-EMI and EMI Transactions, and Debit Cards):

Exciting launches from top brands

Affordability Options at Scale

Powering Bharat’s E-commerce Growth 
During Flipkart’s GOAT Sale, lakhs of sellers, from both metros and smaller towns, are expected to see a surge in visibility and engagement. These shopping festivals not only drive demand but also equip local MSMEs, artisans, and regional brands while making selling at scale simpler and more sustainable.

How Customers Can Prepare:

Flipkart invites customers from across India to experience the most comprehensive, accessible, and rewarding shopping event of the year. The GOAT Sale is not just a sale; it’s a commitment to India’s shoppers, sellers, and digital economy.

About the Flipkart Group 
The Flipkart Group is one of India’s leading digital commerce entities and includes group companies Flipkart, Myntra, Flipkart Wholesale, Cleartrip, and super.money. 

Established in 2007, Flipkart has enabled millions of sellers, merchants, and small businesses to participate in India's digital commerce revolution. With a registered user base of more than 500 million, Flipkart's marketplace offers over 150 million products across 80+ categories. Today, there are over 1.4 million sellers on the platform, including Shopsy sellers. With a focus on empowering and delighting every Indian by delivering value through technology and innovation, Flipkart has created thousands of jobs in the ecosystem while empowering generations of entrepreneurs and MSMEs. Flipkart has pioneered services such as Cash on Delivery, No Cost EMI, Easy Returns, and UPI. These customer-centric innovations focus on enhancing digital payment offerings for all customers while making online shopping more accessible and affordable for millions of Indians.

For more information, please write to media@flipkart.com. 

This content comes to you under an arrangement with NewsVoir. Source

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