Fashion – Lifestyle News Update | Events | Fashion | Top Buzz https://www.newzito.com Newzito - Trending Lifestyle Portal Wed, 28 Jan 2026 12:57:28 +0000 en hourly 1 https://wordpress.org/?v=6.5.5 https://www.newzito.com/wp-content/uploads/2017/12/favicon-newzito-150x150.png Fashion – Lifestyle News Update | Events | Fashion | Top Buzz https://www.newzito.com 32 32 Tanishq Strengthens Global Luxury Presence with Fourth Showcase Unveiling Desert Diamonds at Paris Couture Week, in Collaboration with Rahul Mishra https://www.newzito.com/tanishq-strengthens-global-luxury-presence-with-fourth-showcase-unveiling-desert-diamonds-at-paris-couture-week-in-collaboration-with-rahul-mishra/ https://www.newzito.com/tanishq-strengthens-global-luxury-presence-with-fourth-showcase-unveiling-desert-diamonds-at-paris-couture-week-in-collaboration-with-rahul-mishra/#respond Wed, 28 Jan 2026 12:57:28 +0000 https://www.newzito.com/tanishq-strengthens-global-luxury-presence-with-fourth-showcase-unveiling-desert-diamonds-at-paris-couture-week-in-collaboration-with-rahul-mishra/ Tanishq, India’s largest jewellery brand from the House of Tata, cemented its global presence with its fourth showcase at Paris Couture Week 2026, marking a defining milestone in its global luxury journey and reinforcing its position as a design-led, globally aspirational jewellery maison. Continuing its celebrated collaboration with internationally acclaimed couturier Rahul Mishra, Tanishq returned …

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Tanishq, India’s largest jewellery brand from the House of Tata, cemented its global presence with its fourth showcase at Paris Couture Week 2026, marking a defining milestone in its global luxury journey and reinforcing its position as a design-led, globally aspirational jewellery maison. Continuing its celebrated collaboration with internationally acclaimed couturier Rahul Mishra, Tanishq returned to the world’s most prestigious fashion platform, unveiling an exceptional high-jewellery presentation centred exclusively on its evocative Desert diamonds collection. Choosing a diamond born of the desert, is choosing something truly unique – a fragment of the earth’s history that captures the hues of the land where they are found.

 

Tanishq’s latest collection spotted taking center stage as the model flaunts the pieces on the runway

 

Building on its continued presence at Paris Couture Week since 2023, Tanishq’s exclusive collection of Desert diamonds, placed the spotlight firmly on the origin of natural diamonds. Formed in the depths of the earth over millennia, Desert diamonds carry the spirit of the land – connecting each stone back to wild desert landscapes. A spectrum of natural colours, with diamonds ranging from warm whites and honey tones through to whiskey and sunset browns form a palette that’s both rare and unmistakable. Prized for their individuality, subtle tonal variations, and depth of character, these stones are considered connoisseur diamonds—markers of rarity, quiet power, and refined self-expression.

 

Rahul Mishra’s Spring 2026 collection, Alchemy, showcased at Paris Couture Week, draws inspiration from the cosmic and elemental origins of life, interpreting the continuity of matter and the transience of existence. It begins at the ether (akasha), the cosmic vastness, the eternal silence; which is not nothingness, but intelligible potential. The impression of air (vayu), its lightness, movement and enormous strength, traced into fabric through instinct and memory. Fire (agni) is the transformational force, like a contemplation. Shapeless by nature, but gives form to anything it touches. Water, (apas) obedient to gravity yet constantly in motion, a mirror to the moon and the world around it, yet humbly adapting to each vessel it inhabits. And Earth, the eternity’s ledger of memories. Shaped from the interactions between the other forms, it is a vessel retaining their traces and textures, the force of resilience and tenderness. Rooted in the interplay of air, fire, water, earth, and space, the collection reflects how these classical elements interact and transform—mirroring the patient formation of diamonds over billions of years. Through texture, scale, and movement, Mishra’s couture translates these unseen forces into a poetic narrative, where design echoes nature’s rhythms, elemental harmony, and timeless cycles of transformation. This philosophy celebrates creation as a process shaped by time, balance, and quiet resilience—values intrinsic to both couture and natural diamonds.

 

The jewellery showcased in Paris highlighted how Tanishq’s Desert diamonds bring these natural elements to life, perfectly mirroring the vision of Rahul Mishra. Each rare, naturally coloured diamond was crafted into bold, sculptural silhouettes that celebrate both strength and subtlety, reflecting the desert’s timeless landscapes and the slow, meticulous artistry of its formation. Following their successful launch in the USA, Tanishq now introduces these exceptionally rare diamonds to India, offering connoisseurs and jewellery enthusiasts an opportunity to experience natural diamonds of extraordinary provenance, individuality, and elegance. With scale, form, and thoughtful settings designed to let each stone’s brilliance shine, these creations are conceived as wearable art, elevating high jewellery on one of the world’s most prestigious fashion platforms.

 

Every creation showcased in Paris was the result of extensive design ideation, hundreds of artisanal man-hours, intricate settings, and uncompromising attention to detail—a testament to Indian artistry that stands confidently among the world’s finest. With its fourth appearance at Paris Couture Week, Tanishq continues to strengthen its position as a globally aspirational luxury jewellery brand, engaging with the world’s leading maisons on an international stage. The Desert diamonds collection provides a new perspective – a sense of freshness and innovation in natural diamonds and was crafted in collaboration with De Beers Group, the world’s leading diamond company.

 

Speaking on Tanishq’s continued presence at Paris Couture Week, Pelki Tshering, Chief Marketing Officer, Tanishq, said, “Paris Couture Week is where design speaks without borders. For Tanishq, returning for the fourth time reflects our belief that Indian jewellery can engage the world through a shared language of design, rarity, and expression. With Desert diamonds, created in partnership with De Beers, we are presenting a story shaped by nature and refined through design—one that feels both deeply rooted and globally relevant. Our collaboration with Rahul Mishra allows us to translate this vision onto one of fashion’s most influential stages, reinforcing our commitment to creating distinctive natural diamond jewellery that resonates with a new generation of global connoisseurs.”

 

Speaking on the collaboration and the association with Paris Couture Week, Garima Maheshwari, Head of Design, Tanishq, said, “Paris Couture Week represents the pinnacle of global luxury and creative expression. Our third presentation with Rahul Mishra marks a deeper creative dialogue between couture and high jewellery, where fashion and craftsmanship move together seamlessly. With Desert Diamonds, we showcased rare natural diamonds shaped by ancient desert landscapes, interpreted through bold, sculptural forms that echoed Rahul Mishra’s nature-inspired silhouettes. The collection’s natural hues—ranging from luminous whites to warm champagnes and deep ochres—were highlighted through intricate settings and meticulous detailing. Each creation was conceived as wearable art, reinforcing our shared commitment to authenticity, rarity, and presenting Indian high jewellery with confidence on a global couture stage.”

 

Speaking on the launch of Dessert Diamonds in India, Shweta Harit, Global Senior Vice President, De Beers, said, De Beers has now been a long-standing partner of Tanishq, and together we share a vision of bringing the world’s finest natural diamonds to discerning audiences in India. Desert diamonds exemplify this collaboration, each stone is part of a unique origin concept, showcasing the rarity, individuality, and natural beauty that only nature can create. With Desert diamonds, the ancient sands of time meet today’s desire for authentic beauty. Having already launched these exceptional diamonds in the USA, Tanishq is now bringing Desert diamonds to India, unveiling them on the global stage at Paris Couture Week and reinforcing our shared commitment to authenticity and craftsmanship.”

 

Rahul Mishra, Founder and Creative Director, said, “This collaboration with Tanishq is a meeting of philosophies shaped by time, nature, and human hands, and I am honoured to join hands with the legacy and trust created by them. Desert diamonds, formed over billions of years, resonate deeply with my couture collection Alchemy, which explores the elemental forces that bind creation and transformation. Presenting this dialogue at Paris Haute Couture Week allows us to honour rarity, not just in materials, but in thought, process, and craftsmanship. Together, we are telling a story where Indian artistry evolves naturally onto a global stage, rooted in heritage yet expressed through contemporary design.”

 

About Tanishq

Tanishq, India’s largest jewellery brand from the Tata Group, is synonymous with superior craftsmanship, distinctive design, and uncompromising quality. With a deep understanding of the modern consumer, Tanishq creates jewellery that seamlessly blends heritage with contemporary expression. Reinforcing its commitment to transparency and trust, all Tanishq stores are equipped with the Karatmeter. Today, the brand has a presence across 500+ exclusive boutiques in over 300 cities, alongside a growing global footprint.

 

About Rahul Mishra

Rahul Mishra, the first Indian designer to be invited to showcase at the Paris Haute Couture Week was also the winner of International Woolmark Prize in 2014. He was conferred the insignia of 'Chevalier de Ordre des Arts et des Lettres by the French government in November 2023.

Rooted in the philosophy of sustainability, his work reimagines fashion as an agent of social change—fostering participation and uplifting India’s artisan communities. Through his couture house and prêt-à-porter label, AFEW Rahul Mishra, he envisions luxury not merely as consumption, but as a celebration of collective craftsmanship.

 

Described by Suzy Menkes as a “national treasure” and praised by the late Franca Sozzani for “highlighting the best and most peculiar features of his homeland,” Rahul’s creations resonate across cultures. With six flagship stores in India and a growing global presence, his brand embodies ‘mindful luxury,’ where purpose guides process and each garment becomes a living narrative of human hands and heritage.

 

About De Beers Group

Established in 1888, De Beers Group is the world’s leading diamond company with expertise in the exploration, mining, marketing and retailing of diamonds. Together with its joint venture partners, De Beers Group employs more than 20,000 people across the diamond pipeline and is the world’s largest diamond producer by value, with diamond mining operations in Botswana, Canada, Namibia and South Africa. Innovation sits at the heart of De Beers Group’s strategy as it develops a portfolio of offers that span the diamond value chain, including its jewellery houses, De Beers London and Forevermark, and other pioneering solutions such as diamond sourcing and traceability initiatives Tracr and GemFair.

 

De Beers Group also provides leading services and technology to the diamond industry in the form of education and laboratory services and a wide range of diamond sorting, detection and classification technology services. De Beers Group is committed to ‘Building Forever,’ a holistic and integrated approach to sustainability that underpins our efforts to create meaningful impact for the people and places where our diamonds are discovered. Building Forever focuses on three key areas where, through collaborations and partnerships around the globe, we have an enhanced ability to drive positive impact; Livelihoods, Climate and Nature. De Beers Group is a member of the Anglo American plc group.

 

For further information, visit www.debeersgroup.com.

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Pepe Jeans London Introduces Shiruku Denim – Inspired by the Softness of Japanese Silk https://www.newzito.com/pepe-jeans-london-introduces-shiruku-denim-inspired-by-the-softness-of-japanese-silk/ Sat, 24 Jan 2026 09:03:40 +0000 https://www.newzito.com/pepe-jeans-london-introduces-shiruku-denim-inspired-by-the-softness-of-japanese-silk/ Pepe Jeans London elevates its denim portfolio with the launch of Shiruku, a premium denim line inspired by the refined touch of Japanese silk, celebrated for its exceptional softness and smoothness.   Shiruku Denim by Pepe Jeans London   Crafted for consumers who value comfort as much as style, Shiruku introduces the innovative features of …

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Pepe Jeans London elevates its denim portfolio with the launch of Shiruku, a premium denim line inspired by the refined touch of Japanese silk, celebrated for its exceptional softness and smoothness.
 

Shiruku Denim by Pepe Jeans London
 

Crafted for consumers who value comfort as much as style, Shiruku introduces the innovative features of fine textile engineering with sophisticated design to provide superior comfort, soft feel, and style.
 

Inspired by the sensorial elegance of Japanese silk, Shiruku Denim delivers an elevated wearing experience, light against the skin yet structured in silhouette, making it a versatile choice for all-day wear.
 

Prices starting from Rs. 4,999, Shiruku Denim is now available pan-India, across exclusive retail outlets, leading departmental stores, multi-brand outlets and leading e-commerce portals.
 

The launch of Shiruku further reinforces Pepe Jeans London’s position as a brand that continues to evolve with modern lifestyles while remaining rooted in its denim-first philosophy.

You can watch the campaign here www.youtube.com/watch?v=N8QI4tOuqCA

 

About Pepe Jeans London
Pepe Jeans London was born on London’s iconic Portobello Road in 1973. Today, over 50 years later, the brand remains devoted to its initial mantra and pledge to create the world’s most exciting denim-led fashion. The diversity and mix of cultures that define the city of London also define the Pepe Jeans personality, providing a constant source of inspiration for the women’s, men’s, and junior collections. Music, Culture, Fashion, London, and Denim, that’s what Pepe Jeans is all about.

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Campus Enters Athleisure Apparel, Extends Canvas of Self-Expression for Youth https://www.newzito.com/campus-enters-athleisure-apparel-extends-canvas-of-self-expression-for-youth/ Fri, 16 Jan 2026 05:30:05 +0000 https://www.newzito.com/campus-enters-athleisure-apparel-extends-canvas-of-self-expression-for-youth/ Campus Activewear, one of India’s largest sports and athleisure footwear brands, today announced its entry into the athleisure apparel category marking natural evolution of the brand’s philosophy into a larger canvas of youth self-expression. This launch marks a significant milestone in the company’s illustrious journey, showcasing its commitment to innovation and diversification.   Campus Enters …

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Campus Activewear, one of India’s largest sports and athleisure footwear brands, today announced its entry into the athleisure apparel category marking natural evolution of the brand’s philosophy into a larger canvas of youth self-expression. This launch marks a significant milestone in the company’s illustrious journey, showcasing its commitment to innovation and diversification.

 

Campus Enters Athleisure Apparel, Extends Canvas of Self-Expression for Youth

 

Campus celebrates the bold, diverse, and ever-evolving spirit of India’s youth that shows up every day moving between ambition & downtime, structure & spontaneity, and individuality & community. The foray into athleisure apparel reflects this belief, extending Campus’ core philosophy of “Move Your Way” into clothing that allows young consumers to express who they are, without being defined by a single role, activity, or label.

 

Designed for everyday life, the athleisure apparel range features Polo T-shirts, Round-Neck T-Shirts, Jackets, Jogger Pants, and Caps for both men and women. The apparel range comes in multiple designs, colours, and sizes, starting at a price of INR 599, ranging up to INR 1899, to tap a wider customer base.

 

Built with everyday comfort at its core, the range comes with versatile designs and features that tackle everyday needs, bringing long-term value for the youth. The anti-odour and anti-microbial properties ensure all-day freshness while the two-way stretch ensures unrestricted movement and enhances the overall wear experience. With clean silhouettes, versatile styling, and contemporary colour stories, the collection is made to move seamlessly across moments— workout, travel, and casual hangouts.

 

Speaking on the launch, Mr. Nikhil Aggarwal, Whole Time Director & CEO, Campus Activewear, said, “Our entry into the athleisure apparel market is a strategic business decision allowing us to expand our addressable market, drive incremental revenues from our existing customer base, while remaining anchored to Campus’ core brand philosophy of movement and self-expression. The launch not only expands the brand’s portfolio but also underscores our commitment to delivering superior products that cater to modern consumer needs.”

 

Link: www.youtube.com/watch?v=Zz_K6qhw3mo

 

The athleisure apparel category is currently available across Campus Exclusive Brand Outlets, Brand’s D2C website, and leading e-commerce platforms like Amazon and Myntra, ensuring accessibility across pan-India markets. With this entry into the athleisure apparel category, Campus reinforces its commitment to supporting the daily lives of the youth – championing confident self-expression, individuality, and to Move Your Way, every day.

 

About Campus Activewear Ltd.

Campus is one of India’s largest sports and athleisure footwear brands in terms of value and volume in Fiscal 2021. In 2005, Mr. Hari Krishan Agarwal, with his acumen, skill, and innovative thinking, started a never-to-end revolution in the footwear industry with Campus Activewear. Today, the flagship brand ‘Campus’ has emerged as one of India’s biggest domestic sports and athleisure lifestyle brands, offering a diverse product portfolio for the entire family. With the changing market dynamics, Campus has sustained its focus on product design and innovation by facilitating access to the latest global trends and styles through a fashion-forward approach. With over 23,000 retail touchpoints, 297 company exclusive outlets, a website (campusshoes.com), and being one of the top brands available on e-commerce portals, Campus has secured its pan India presence while capturing the imagination of millions of people across Omni-channel platforms. The brand offers multiple choices across styles, colour palettes, price points, and an attractive product value proposition making Campus, an aspirational brand, especially for young adults, everyday performers, and fashionistas. Strengthening the brand's leadership position in India, Campus was listed on NSE and BSE on 9th of May 2022.

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Glow by Kirtilals Unveils 'Fly to Phuket' Campaign — Where Sparkle Meets a Dream Holiday https://www.newzito.com/glow-by-kirtilals-unveils-fly-to-phuket-campaign-where-sparkle-meets-a-dream-holiday/ https://www.newzito.com/glow-by-kirtilals-unveils-fly-to-phuket-campaign-where-sparkle-meets-a-dream-holiday/#respond Wed, 07 Jan 2026 11:35:28 +0000 https://www.newzito.com/glow-by-kirtilals-unveils-fly-to-phuket-campaign-where-sparkle-meets-a-dream-holiday/ Glow by Kirtilals, the contemporary Natural diamond jewellery brand from the house of Kirtilals, has announced an exciting new consumer campaign titled “Fly to Phuket”, blending fine jewellery, creativity, and the promise of an unforgettable international holiday.   Glow by Kirtilals -Fly to Phuket with exciting offers As part of the campaign, customers purchasing jewellery …

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Glow by Kirtilals, the contemporary Natural diamond jewellery brand from the house of Kirtilals, has announced an exciting new consumer campaign titled “Fly to Phuket”, blending fine jewellery, creativity, and the promise of an unforgettable international holiday.

 

https://www.newsvoir.com/images/article/image1/34275_Glow_Fly_to_Phuket.jpeg

Glow by Kirtilals -Fly to Phuket with exciting offers

As part of the campaign, customers purchasing jewellery from Glow by Kirtilals can participate in an exclusive slogan contest, giving them a chance to win a luxurious couple travel package to Phuket, one of the world’s most loved tropical destinations. The campaign celebrates love, self-expression, and the joy of rewarding life’s special moments with both sparkle and experiences.

Adding to the excitement, Glow by Kirtilals is offering 20% off on making charges and 26% off on diamond value for a limited period, making it the perfect time for customers to invest in elegant, everyday natural diamond jewellery or meaningful gifts.

The contest invites participants to creatively express themselves through a slogan contest, reflecting the brand’s philosophy of modern luxury, emotion, and effortless style. Winners of the Fly to Phuket campaign will be announced at the end of February, with the winning couple set to enjoy a memorable international escape.

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Nykaa Beauty Rewind 2025: What India Loved, Layered and Lived In https://www.newzito.com/nykaa-beauty-rewind-2025-what-india-loved-layered-and-lived-in/ Wed, 31 Dec 2025 05:05:19 +0000 https://www.newzito.com/nykaa-beauty-rewind-2025-what-india-loved-layered-and-lived-in/ Click here to see the Top 20 SKUs across each category gives you a peek into shoppers’ carts, from trusty staples and crowd-favorite formulas to surprise hits that are quietly rewriting beauty routines everywhere.   From viral obsessions to everyday icons, Nykaa decodes the beauty choices that defined 2025    If beauty in 2025 had …

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Click here to see the Top 20 SKUs across each category gives you a peek into shoppers’ carts, from trusty staples and crowd-favorite formulas to surprise hits that are quietly rewriting beauty routines everywhere.

 

From viral obsessions to everyday icons, Nykaa decodes the beauty choices that defined 2025 

 

If beauty in 2025 had a headline, it would read: India flirted hard and swiped right on what worked

This wasn’t a year of blind loyalty or long-term commitment. It was the year of curious, confident experimentation. Consumers chased what was viral, sampled what was trending, and moved fast, but only the products that truly delivered earned repeat screen time in their routines. 

Ingredient lists were scanned like subtitles. Reviews mattered. Reels influenced carts. And routines evolved in real time. 

With a community of over 45 million beauty lovers across 19,000+ pincodes, Nykaa’s Best of 2025 doesn’t just decode what sold, it captures the beauty zeitgeist of India in 2025: what people flirted with, fell for, and folded into everyday life. 

Because in 2025, beauty behaved less like a long marriage, and more like dating apps on a good day: fast, curious, trend-led, and brutally honest

Some Categories Didn’t Just Trend. They Went Monumental

 

  • The Pout Power: We sold 1,750 lipsticks every hour. Whether it was a swipe of the M.A.C MACximal Matte in Mehr or the cult-favorite Charlotte Tilbury Pillow Talk, somewhere in India, a pout was being perfected every two seconds.

  • Infrastructure for the Eyes: Stack all the kajals sold in 2025 and you’d build 575 Burj Khalifas. Clearly, a sharp wing isn’t a phase; it’s infrastructure.

  • Base Camp: The volume of foundation sold could paint 250 football fields. From the high-coverage NARS Natural Radiant Longwear to the "skin-first" Smashbox Halo Healthy Glow Tinted Moisturizer, India is committed to the base like never before. 

  • The Pink City: Blush sales hit such heights this year that if they were paint, Jaipur wouldn’t need a refresh for the next century. (Yes, Kay Beauty’s Velvet Crème Blush deserves a mention.) 

  • Reviews as the final word: Cetaphil Gentle Skin Cleanser (Dry to Normal Skin with Niacinamide) won without breaking a sweat. With 1.3 lakh+ ratings and a stellar 4.5-star rating, it officially became India’s most-reviewed beauty product on Nykaa, proof that sometimes, the quiet classics win the loudest applause. 

  • Brand Topper: Dot & Key didn’t just sit pretty on vanities this year, it lived rent-free in people’s search histories. In fact, “Dot & Key Face Moisturiser” emerged as the fastest-growing beauty search keyword on Nykaa in 2025, clocking 63% growth. From ceramides to sunscreen, the brand’s barrier-first, no-fuss philosophy struck a chord with a generation that wants skincare to work hard and feel good doing it. Cute packaging helped, but performance sealed the deal. 

Some people shop. Some people commit

 

  • A shopper from Nagpur placed Nykaa’s single highest-value order of 2025, Rs. 4 lakhs in one go, 91 products, no browsing, no second thoughts. 

Was it a wedding? A launch? A glow-up era? We don’t know. But we do know the face was going to be camera-ready for anthing. 

Moral of the story? When India loves beauty, it loves it wholeheartedly.

 

Skin First, Always: The Barrier Era 

 

In 2025, "glow" was the result, but "barrier health" was the requirement. Consumers stopped chasing miracles and started playing the long game with ceramides and peptides. 

 

  • Forever Status: Icons like Cetaphil Gentle Skin Cleanser and Simple Kind to Skin Refreshing Facewash proved they never go out of style. India is clearing the shelves at warp speed with 19 cleansers finding a new bathroom mirror every single minute

  • Moisture Mania: Nykaa sold 25 moisturisers a minute, making hydration the most consistent step in beauty routines. Neutrogena Hydro Boost and Cetaphil Moisturising Cream topped the charts in this category. So by the time you finish this paragraph, 50 more routines just got a hydration upgrade.

Serums: The Power Move 

If moisturisers were the foundation, serums were the intentional "main character." 

 

  • The Glow-Getter: Minimalist 10% Vitamin C Serum For Face For Glowing Skin became the ultimate bright spot in India’s vanity, leading the charge for radiant, even-toned skin. 

  • Ingredient Literacy: India memorized percentages like passwords. From The Ordinary Niacinamide 10% + Zinc 1% to targeted peptides, these were the go-to solutions for consumers who know their molecules from their marketing. 

K-Beauty – From Discovery to Discipline: Not a Trend. A Habit

2025 marked the year K-beauty completed its transition from curiosity to core routine. 

 

  • Trust over Hype: Products like Beauty of Joseon Relief Sunscreen didn’t just go viral, they stayed, were repurchased, and relied upon. 

  • Lips as Self-Care: Glossy finishes, lip oils, nourishing balms, and creamy textures officially dethroned old-school mattes. Cult favourites like LANEIGE Lip Glowy Balm became the sweet spot where self-care met self-expression, making lips the main character of the beauty routine. 

  • The Glass Skin Standard: COSRX Advanced Snail 96 Mucin Power Essence remained a staple, aligning perfectly with India’s growing preference for barrier care and skin longevity. K-beauty wasn’t being explored anymore. It was being trusted. 

 

Fragrance: Building an Aura Wardrobe 

 

  • India stopped looking for "the one" signature scent and started building wardrobes. 5 fragrances were sold every minute

  • Main Character Energy: From the luxury of DIOR Sauvage to the sweet comfort of Plum Bodylovin’ Vanilla Caramello EDP, scents became a daily personality trait. 

Makeup, But Make It Intelligent: The Era of the Multitasker 

Heavy glam took a backseat this year, not because makeup disappeared, but because it evolved. Consumers leaned into skin tints, breathable bases, and formulas that worked overtime. Makeup didn’t want attention; it wanted performance. 

 

  • Tint-Meets-Treatment: Products like Smashbox Halo Tinted Moisturizer and L’Oréal Paris Infallible 24H Tinted Serum led the movement. 

  • Lips, but Smarter: Liquid lipsticks became the statement piece of 2025, long-wear, no-transfer formulas ruled the day. Standouts included L’Oréal Paris Infallible Matte Resistance Liquid Lipstick and Nykaa Matte To Last! Transferproof Liquid Lipstick proving that color and performance can coexist effortlessly. 

  • Enduring Icons: Meanwhile, classics like Maybelline Instant Age Rewind Concealer reminded everyone that cult status isn't a trend; it's a legacy. 

In 2025, makeup didn’t shout. It showed up and did the job. 

The Ritual Upgrade: Bath, Body & Hair 

 

Body care moved from "functional hygiene" to "intentional ritual," with Bath & Body Kits surging by 93%

 

  • The Shower Scene: It wasn't just a wash; it was a treatment with Chemist At Play’s Exfoliating Body Wash (4% Lactic Acid) and the comforting Dove Relaxing Care Shea Butter & Vanilla

  • Scalp is the New Skin: Haircare got serious. Through the last year, over 1 crore rosemary-based products were sold. WishCare Hair Growth Serum moved at a rate of one unit every minute, proving India is officially over the "quick fix" and into the "thick fix." 

  • The Gloss Factor: L’Oréal Professionnel Absolut Repair and L’Oréal Paris Hyaluron Moisture shampoos kept the frizz at bay for 72 hours at a time. 

Nykaa Now: For the “I Need It Yesterday” Generation 

Imagine this, you’re halfway through packing for a holiday when you realize your face wash is bone dry. One shopper in Bangalore found herself in this exact "pre-flight panic." Realizing she was flying to Delhi that same night, she didn't think a restock was possible. She ordered her favorite cleanser via Nykaa Now while still at her office desk. The result? The package didn't just meet her at home; it beat her there. That’s not just delivery; that’s a travel hack. 

When "Instant" Actually Means Instant

 

  • The 6-Minute Flex: In Hyderabad, someone restocked their full barrier-repair kit, Minimalist 10% Vitamin C Serum and CeraVe Moisturizer, while a Bella Vita Perfume Set landed in Delhi… all in 6 minutes. That’s faster than deciding what to watch on Netflix. 

  • The "Everything Everywhere All At Once" Order: While most people use us for quick fixes, Chennai went for the "full vanity overhaul." Our largest basket of the year featured 96 products in a single order, a makeup-heavy haul of Nykaa Cosmetics, Lakme and Neutrogena that proved our assortment is as deep as our delivery is fast. 

Whether it’s one serum or ninety-six lipsticks, Nykaa Now is making sure the only thing you waited for in 2025 was your nails to dry.

The Big Picture: Smarter, Softer, More Intentional 

Beauty in 2025 wasn’t about chasing what’s next, it was about building routines that last. Beauty in 2025 wasn’t about chasing what’s next, it was about moving fast, choosing smart, and switching without guilt. 

Indian consumers explored freely, followed trends unapologetically, and built routines that evolved with them. From barrier-first skincare to intelligent makeup, indulgent body care and mood-led fragrances, beauty became deeply personal, and joyfully flexible. 

And as always, Nykaa remained the space where curiosity met with credibility, trends met trust, and discovery happens at the speed of now. Shop the ‘Best of 2025’ only on Nykaa or at a Nykaa store near you.

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Limelight Lab Grown Diamonds Announces Major Expansion into Vertical Integration and INR 250 CR Fundraise to Accelerate Growth of India's no.1 Lab Grown Diamond Brand https://www.newzito.com/limelight-lab-grown-diamonds-announces-major-expansion-into-vertical-integration-and-inr-250-cr-fundraise-to-accelerate-growth-of-indias-no-1-lab-grown-diamond-brand/ https://www.newzito.com/limelight-lab-grown-diamonds-announces-major-expansion-into-vertical-integration-and-inr-250-cr-fundraise-to-accelerate-growth-of-indias-no-1-lab-grown-diamond-brand/#respond Tue, 30 Dec 2025 10:41:52 +0000 https://www.newzito.com/limelight-lab-grown-diamonds-announces-major-expansion-into-vertical-integration-and-inr-250-cr-fundraise-to-accelerate-growth-of-indias-no-1-lab-grown-diamond-brand/ Limelight Diamonds, India’s no.1 lab-grown diamond jewellery brand, announces a major expansion into in-house diamond growing & manufacturing capabilities. This marks a significant milestone in the company’s journey and its commitment to building Limelight as the largest LGD jewellery brand from India to the world. This integration significantly reduces dependency on third-party suppliers, strengthens cost …

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Limelight Diamonds, India’s no.1 lab-grown diamond jewellery brand, announces a major expansion into in-house diamond growing & manufacturing capabilities. This marks a significant milestone in the company’s journey and its commitment to building Limelight as the largest LGD jewellery brand from India to the world. This integration significantly reduces dependency on third-party suppliers, strengthens cost control, and enables faster product launches, exclusive collaborations, and consistent quality across all consumer touchpoints.

 

Limelight Lab Grown Diamonds store exterior and interior

 

The fresh capital will be deployed towards accelerating retail expansion, strengthening design possibilities and cementing Limelight’s leadership in the next phase of category growth.

 

Founded with the vision of fulfilling India’s diamond dream without compromising on design, quality, or values, Limelight has played a pioneering role in shaping India’s lab-grown diamond jewellery market. Today, it stands as the largest and most trusted brand in the segment, supported by a rapidly expanding exclusive retail network and growing consumer advocacy.

 

As interest in the lab-grown diamond sector increases and more players enter the category, Limelight’s early investments in supply-chain integration and brand-building initiatives place it in a strong position as one of the well-capitalised companies capable of scaling responsibly.

 

This capital raise and vertical integration mark a defining moment in Limelight’s growth journey,” said Pooja Madhavan, Founder and MD, Limelight Lab Grown Diamonds. “It enables an end-to-end control across the value chain offering enhanced transparency, traceability and technological innovations. This will strengthen our business, and equip us to scale responsibly while continuing to deliver superior quality and value to our customers. By providing a “rocks to retail” offering to consumers, we are not just growing the brand; we are building the foundation for the future of fine jewellery in India and globally.”

 

Limelight’s growth strategy remains firmly rooted in responsible luxury with an aggressive growth plan of reaching 200 stores by 2027. By combining science, design innovation, and ethical practices, the brand continues to appeal to a new generation of consumers seeking transparency, sustainability, and fulfilling their design aspiration.

 

About Limelight Lab Grown Diamonds

Headquartered in Mumbai, Limelight Diamonds is India’s largest and most trusted lab-grown diamond jewellery brand, specialising in pure CVD lab-grown diamonds. Limelight has been a pioneer in building the lab-grown diamond category in India, offering consumers exceptional brilliance, purity and contemporary design.

 

Over the past few years, the brand has witnessed rapid nationwide expansion and today boasts the widest retail footprint for lab-grown diamond jewellery in India, with 50+ exclusive brand outlets and 40+ shop-in-shop formats across 45+ cities. Limelight’s collections span solitaires, everyday fine jewellery and statement pieces, catering to modern Indian consumers. With a strong focus on retail excellence, design innovation and consumer education, Limelight continues to lead the growth of the lab-grown diamond jewellery segment in India.

 

For more information, visit www.limelightdiamonds.com.

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Sonata Gold Collection Wins 2025 Good Design Award, Marking the Brand's First International Design Recognition https://www.newzito.com/sonata-gold-collection-wins-2025-good-design-award-marking-the-brands-first-international-design-recognition/ https://www.newzito.com/sonata-gold-collection-wins-2025-good-design-award-marking-the-brands-first-international-design-recognition/#respond Fri, 26 Dec 2025 09:09:00 +0000 https://www.newzito.com/sonata-gold-collection-wins-2025-good-design-award-marking-the-brands-first-international-design-recognition/ Sonata, one of India’s most trusted watch brands, has won the Good Design Award 2025 for the Sonata Gold Collection, marking the brand’s first international recognition for design excellence.   Sonata’s Gold Collection wins the Good Design Award 2025 — a milestone international honour that recognises the brand’s timeless design language and modern innovation The …

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Sonata, one of India’s most trusted watch brands, has won the Good Design Award 2025 for the Sonata Gold Collection, marking the brand’s first international recognition for design excellence.

 

Sonata’s Gold Collection wins the Good Design Award 2025 — a milestone international honour that recognises the brand’s timeless design language and modern innovation

The Good Design Award is one of the world’s most respected global design programmes, recognising products that demonstrate excellence in design, innovation, form, and function. Sonata received the award in the Product Design Category for Timepieces, placing it alongside globally renowned brands. For Sonata, this milestone represents a significant step in an international stage and strengthens its commitment to delivering strong design value at scale.

The Sonata Gold Collection stood out for its ability to translate gold into a contemporary design language. The men’s watch features a black dial paired with gold toned hands and an embedded coin, creating a clear and distinctive visual identity. At the centre of the design is a certified 22K gold plated coin weighing 0.15 gm, set directly into the dial. With ridged edges, a dish shaped profile, and an engraved 22K marking, the coin becomes the defining design element of the watch. Fluid lugs and leaf shaped hands reference classical watchmaking, while a textured leather strap completes the form. The women’s variant applies the same design principles in a slimmer case, ensuring balance, proportion, and elegance.

Commenting on the achievement, Ranjani Krishnaswamy, CMO – Analog watches said, “The Good Design award reflects Sonata’s audacious step into aspirational, Design-led product lines. The Gold collection marks a defining milestone for the brand – crossing it’s highest-ever price point for the first time, anchored in deep consumer trust. In India, gold is a powerful symbol of authenticity and trust, and for us it represents purity of thought and intent. Crafting a certified 22K gold coin into a contemporary watch came from placing the Indian consumer and their enduring affinity for gold at the very centre of our design thinking.” 

By centring the design on material authenticity and form, the collection delivers a strong visual statement while remaining accessible. Priced at INR 5,995, it demonstrates how thoughtful design and meaningful material use can coexist at an attainable price point.

About Sonata
Sonata, the largest-selling watch brand in India from Titan Company Ltd., a TATA group company, has built its reputation on delivering great quality and outstanding value for its customers. The brand enjoys a robust annual sales volume of over 5 million watches, supported by a strong retail network of over 8,000 dealers nationwide. Every Sonata watch is a purchase backed by the TATA promise of excellence.

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Shilpa Shetty unveils a Modern Reinterpretation of her Iconic Mangalsutra Bracelet with Limelight Lab Grown Diamonds https://www.newzito.com/shilpa-shetty-unveils-a-modern-reinterpretation-of-her-iconic-mangalsutra-bracelet-with-limelight-lab-grown-diamonds/ https://www.newzito.com/shilpa-shetty-unveils-a-modern-reinterpretation-of-her-iconic-mangalsutra-bracelet-with-limelight-lab-grown-diamonds/#respond Wed, 24 Dec 2025 04:05:04 +0000 https://www.newzito.com/shilpa-shetty-unveils-a-modern-reinterpretation-of-her-iconic-mangalsutra-bracelet-with-limelight-lab-grown-diamonds/ Actor, Entrepreneur, and style icon Shilpa Shetty announces her much awaited signature Mangalsutra Bracelet collection, this time crafted in purest Type IIa (Type 2A) diamonds through a creative collaboration with Limelight Lab Grown Diamonds.    Shilpa Shetty unveils Mangalsutra Bracelet with Limelight Diamonds Speaking about the launch, Shilpa shares, “The mangalsutra has always held deep emotional meaning for …

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Actor, Entrepreneur, and style icon Shilpa Shetty announces her much awaited signature Mangalsutra Bracelet collection, this time crafted in purest Type IIa (Type 2A) diamonds through a creative collaboration with Limelight Lab Grown Diamonds. 

 

Shilpa Shetty unveils Mangalsutra Bracelet with Limelight Diamonds

Speaking about the launch, Shilpa shares, “The mangalsutra has always held deep emotional meaning for me, but I’ve also believed that tradition should evolve with the woman who wears it. The Mangalsutra Bracelet was born from that very thought: a piece that carries sentiment yet fits seamlessly into a modern woman’s everyday style.”

Explaining her decision to re-envision the design, she adds, “I wanted to reinterpret this bracelet in a way that reflects today’s values of conscious luxury, meaningful craftsmanship, and individuality. When I discovered the brilliance and purity of Type IIa (Type 2A) lab-grown diamonds, I knew they were the perfect way to elevate this design. They are of exceptional quality, sustainable, and absolutely stunning.” 

The collection features a series of handcrafted bracelets that reinterpret the timeless mangalsutra through a contemporary lens. Minimal in form, rich in symbolism, and designed for all-day wear. Shilpa further shares, “Every piece in this capsule has been personally curated and designed by me. It’s something I would wear to work, at a celebration, or even while travelling. It’s a reminder that tradition can be intimate, expressive, and beautifully individual.” 

Adding to Shilpa’s sentiment, Pooja Madhavan, Founder of Limelight, says, “This collection is a celebration of how traditions evolve. The Mangalsutra Bracelet that once symbolized rarity now represents choice, individuality and modernity, values that align deeply with Limelight. Co-designing this with Shilpa has allowed us to bring a contemporary icon to today’s woman.” 

The Mangalsutra Bracelet Collection is now available online and across all stores.

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Being Human Clothing Announces Sale So Big, It's Readyyy: 50% Off for Salman Khan's Birthday https://www.newzito.com/being-human-clothing-announces-sale-so-big-its-readyyy-50-off-for-salman-khans-birthday/ Tue, 23 Dec 2025 12:17:12 +0000 https://www.newzito.com/being-human-clothing-announces-sale-so-big-its-readyyy-50-off-for-salman-khans-birthday/ Being Human Clothing, the fashion and lifestyle brand founded by Salman Khan, is celebrating the actor’s birthday in true Salman style, with energy, warmth, and a whole lot of fun. This year, the brand is marking the occasion with a special Birthday Sale, paired with a lively campaign that brings together fashion, surprise, and celebration. …

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Being Human Clothing, the fashion and lifestyle brand founded by Salman Khan, is celebrating the actor’s birthday in true Salman style, with energy, warmth, and a whole lot of fun. This year, the brand is marking the occasion with a special Birthday Sale, paired with a lively campaign that brings together fashion, surprise, and celebration.
 

Being Human Clothing Celebrates Salman Khan's Birthday with FLAT 50% OFF
 

Leading the celebrations is Being Human Clothing’s playful new campaign, “Cake Fake B’day For Real,” which looks at birthdays a little differently. Instead of predictable celebrations, the campaign adds an element of surprise, keeping things light, joyful, and true to Salman Khan’s larger-than-life personality.
 

A key highlight of the celebration sees Sunil Grover stepping in to enact Salman Khan, delivering a moment filled with humour and familiarity that fans instantly relate to. The playful act is followed by Salman Khan himself, bringing the campaign thought to life and tying it directly to the birthday offer in a way that feels effortless and fun.
 

“This year’s “Cake Fake, B’Day for Real” campaign is our playful nod to the joy and energy that Salman Mamu brings into people’s lives. By taking the celebrations live with a 50% exclusive birthday sale in stores and online, we wanted to create a digital moment that fans everywhere can be part of—no matter where they are. It’s our way of saying thank you to everyone who continues to support the Being Human Clothing family and Salman Mamu,” says Ayaan Agnihotri, Executive Director at Four Aces Fashion House, Being Human Clothing.

 

Campaign Linkwww.instagram.com/p/DSg4pjekYWH/?hl=en
 

To make the celebration even more special for fans and shoppers, Being Human Clothing is offering birthday-exclusive discounts:

  • A flat 50% off across all Being Human Clothing exclusive brand stores, department stores, and MBOs starting 25th – 27th December, 2025.

  • A minimum 50% off, available exclusively on www.beinghumanclothing.com, as part of the SKB Birthday Celebration starting 24th – 27th December, 2025.

 

The sale covers menswear, womenswear, accessories and everyday essentials, giving customers a chance to refresh their wardrobes with Being Human Clothing’s consciously designed collections, comfortable, contemporary pieces made for everyday life and celebration alike.
 

With Cake Fake B’day For Real, Being Human Clothing turns Salman Khan’s birthday into more than just a sale. It becomes a shared celebration, cheerful, unexpected, and full of heart, reflecting the close connection Salman Khan continues to share with audiences across the country.
 

The Being Human Clothing Birthday Sale and SKB Birthday Celebration will be available for a limited period across offline stores nationwide and exclusively online at Being Human Clothing.
 

Instagram | Website

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Galgotias University Hosts Inspiring Galgotias Dialogue Series Featuring Vineeta Singh, Founder & CEO, SUGAR Cosmetics https://www.newzito.com/galgotias-university-hosts-inspiring-galgotias-dialogue-series-featuring-vineeta-singh-founder-ceo-sugar-cosmetics/ Mon, 22 Dec 2025 09:59:05 +0000 https://www.newzito.com/galgotias-university-hosts-inspiring-galgotias-dialogue-series-featuring-vineeta-singh-founder-ceo-sugar-cosmetics/ Galgotias University hosted an inspiring edition of the Galgotias Dialogue Series, featuring Ms. Vineeta Singh, Founder and CEO, SUGAR Cosmetics, one of India’s most influential entrepreneurs and a leading voice in the country’s startup ecosystem. The session witnessed enthusiastic participation from students, aspiring entrepreneurs, and members of the University’s vibrant start-up community.   Galgotias Dialogue …

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Galgotias University hosted an inspiring edition of the Galgotias Dialogue Series, featuring Ms. Vineeta Singh, Founder and CEO, SUGAR Cosmetics, one of India’s most influential entrepreneurs and a leading voice in the country’s startup ecosystem. The session witnessed enthusiastic participation from students, aspiring entrepreneurs, and members of the University’s vibrant start-up community.

 

Galgotias Dialogue Series Featuring Vineeta Singh

During the interactive session, Ms. Singh shared insightful perspectives on how the Indian startup ecosystem can be made more accessible and inclusive for the youth of the nation. Drawing from her own entrepreneurial journey, she emphasized the importance of resilience, mentorship, and purpose-driven innovation in building sustainable and impactful ventures. She encouraged students to focus on solving real-world problems, create long-term value, and remain committed to their vision even in the face of challenges.

Ms. Singh also engaged in an in-depth interaction with Galgotias student start-ups, appreciating their innovative ideas, confidence, and clarity of thought. She commended the University’s efforts in nurturing entrepreneurial talent and fostering a culture that supports experimentation, learning, and growth.

Expressing her appreciation for the leadership at Galgotias University, Ms. Vineeta Singh, Founder and CEO, SUGAR Cosmetics lauded the vision of Dr. Dhruv Galgotia, CEO, Galgotias University, and highlighted the strong institutional support extended to student entrepreneurs. She noted that such academic ecosystems play a critical role in shaping the next generation of founders and innovators.

Speaking on the occasion, Dr. Dhruv Galgotia, CEO, Galgotias University, said, “At Galgotias University, we are committed to empowering students with the right mindset, mentorship, and platforms to transform ideas into impactful ventures. Interactions with industry leaders like Ms. Vineeta Singh inspire our students to think boldly, act responsibly, and contribute meaningfully to India’s entrepreneurial growth story.”

The Galgotias Dialogue Series continues to serve as a dynamic platform that connects students with accomplished leaders across industries, reinforcing Galgotias University’s mission to promote innovation, leadership, and industry-aligned learning while preparing students to thrive in the evolving global economy.

About Galgotias University
Galgotias University Among the World’s Leading Universities in QS and THE Rankings.

Galgotias University proudly ascends in the QS World University Rankings 2026 by Quacquarelli Symonds, securing a coveted position in the 1201–1400 global band. Ranked 15th among top private universities and 43rd among all Indian universities—public and private combined—this achievement marks a powerful endorsement of Galgotias’ unwavering commitment to academic excellence, global relevance, and innovation in higher education. 

In the Times Higher Education (THE) World University Rankings 2025, Galgotias University has been ranked 45th among Indian universities (including both government and private institutions) and placed in the globally prestigious 1001–1200 band. This significant achievement reinforces the university’s growing stature in the international academic arena and validates its consistent progress in global higher education benchmarks. 

These recognitions reflect Galgotias University’s strategic focus on teaching quality, research impact, internationalization, and industry relevance, and its mission to shape globally competent graduates prepared for the challenges of tomorrow. 
 

 

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